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SEO & GEO · Bilingual discovery

Be found in search and cited in AI answers

We improve the foundations search engines need, build useful bilingual content around real demand and make your expertise easier for both people and answer engines to understand and reference.

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Technical, local and bilingual SEO for Hong Kong businesses, plus content structured for discovery in AI-assisted search.

  • More visibility for valuable searches
  • Better bilingual market coverage
  • Clear, reference-ready expertise
SEO specialist reviewing bilingual keyword rankings on screen

Specialist services

Find the right service

Local SEO Hong Kong

Help nearby customers find the right branch, service and contact details. District-level relevance and accurate business information matter more than repeating Hong Kong keywords.

Bilingual SEO

Research English and Traditional Chinese search behaviour independently. Shared intent can connect page pairs, but translated keywords alone do not define a bilingual search strategy.

Technical SEO

Remove obstacles that prevent search engines from finding and understanding important pages. Recommendations distinguish indexing problems from content and authority gaps.

GEO & AI Search Optimisation

Make your expertise clear, accessible and worth citing in AI-assisted search. Inclusion in ChatGPT, Perplexity or AI Overviews cannot be guaranteed.

What we deliver

Be found in search and cited in AI answers

  1. 01

    Technical and local SEO

    Indexing, site structure, speed, local signals and measurement reviewed together.

  2. 02

    Search content

    English and Traditional Chinese pages designed to answer specific customer needs.

  3. 03

    GEO foundations

    Entities, evidence, structure and source clarity improved for AI-assisted discovery.

How we work

A focused three-step engagement

  1. 01

    Discover demand

    We map valuable queries, local intent, competitors and current visibility.

  2. 02

    Fix and publish

    Technical priorities and useful content move forward in one roadmap.

  3. 03

    Measure visibility

    Rankings, qualified traffic, leads and answer-engine references are reviewed.

Results from the supplied portfolio

Selected work

Bain Marie Hong Kong catering case study from the BUTLER Consulting portfolio

Bain Marie

Bilingual local search growth

+800% SERP visibility year on year

Search advertising and SEO were combined with a Traditional Chinese website translation for this fast-growing Hong Kong caterer.

  • 80%+ impression share on priority keywords
  • Monthly search budget scaled to HK$100K

Source: BUTLER Consulting portfolio

Hong Kong local search work represented by the Bain Marie portfolio image

Sparkles

Scalable organic architecture

+130% qualified traffic

A replicated site architecture created 300 useful pages for venues, caterers and performers across Hong Kong and Asia.

  • 70% of successful target keywords ranked in Google's top five
  • +110% sales-qualified leads year on year

Source: BUTLER Consulting portfolio

Platforms and capabilities

  • Google Search
  • Google Business Profile
  • Bing
  • GA4
  • Search Console
  • AI search

Working together

How an engagement runs

  1. 01

    Brief and access

    You send objectives, markets and timing. We confirm account access, responsibilities and any dependencies on your side before quoting.

  2. 02

    Audit and plan

    We review the current setup — tracking, creative, spend, content or rankings — and return a written list of priorities in order of expected impact.

  3. 03

    Build and launch

    Work is delivered in agreed stages with named owners and dates. Platform charges and third-party production costs are approved separately.

  4. 04

    Report and iterate

    Monthly reporting in English or Traditional Chinese covering what moved, what did not, and what we recommend next. No vanity metrics.

Common questions

How quickly can Be found in search and cited in AI answers start?
Most engagements start within one to two weeks of the brief, once access, scope and responsibilities are confirmed. Urgent launches can be discussed case by case.
Do you work in English and Traditional Chinese?
Yes. Strategy, creative, copy and reporting are delivered in both, written for a Hong Kong audience rather than translated word for word.
How is the work priced?
We quote against a defined scope after reviewing your setup. Media spend, platform fees and third-party production are billed separately and approved by you in advance.
Who owns the accounts and assets?
You do. We work inside your accounts wherever possible, and hand over files, documentation and access at the end of an engagement.
What do you need from us to begin?
Your target markets, current setup, business objectives and timing — plus a contact who can approve access and creative decisions.

Related services

Website OptimisationCreative DesignSocial Media Marketing

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